Tuesday, May 27, 2008
I do think that it is intriguing about what the definition of failure impacts risk taking. If you take a risk where the failure means extinction, true risks are very difficult to take. Sure you might have much to gain, but losing everything isn’t worth it. This can be seen in many arenas – the stock market comes to mind. In this case, risks, in my opinion, need to be defined and explored. Perhaps a theatre can’t change its programming all at once, but 1 small scale show in a different genre could open a window. One small risk at a time, building on failures and successes. Its important because I think it can be easier to seen what you did wrong, then what went right – or at least easier to plan according to what was wrong in the past.
Fail early, fail often
Now that I'm feeling better and back into service, I thought I would pass on the following website / service: http://www.callsteward.com/
The site allows you to schedule calls, and get confirmations back from those called. You can get a free demo on the site. I could see a use for this in a variety of situation, above and beyond union calls. Check it out!
Friday, May 16, 2008
Their site also has a variety of useful reference material available here
Thursday, May 15, 2008
This availability has though, I think, increased the desire of the consumer to communicate their experience of a product or event. This is a result of the desire to want to have the experience in the first place. There have always been brand identification, and peer pressure with regard to brands, but there seems to be more of a trend towards identifying with the brand. Its almost like a brand needs to create an experience that makes mini ambassadors for the product. The catch to the company is that they are not able to streamline their image the exact way they want to, but the experience is much more authentic.
These ideas have been spurred on by the article “O.P.E.N. for Business: The Future of Branding in a Web-Made World”, published in the April 2008 issue of Event Marketer.
Theatrically speaking, I think these thoughts can go into 2 different directions. The first is to confirm, create, or develop the product (the show) into something where your audience has a meaningful experience. This is inherent in every show, yet something we don’t play up – while the movie theatre industry makes much more of this situation. Secondly, I think we need to help our patrons to form and/or participate in communities that support their experiences and let them talk, discuss, play, create, and in general be active in regards to their participation with our event. While I think it is important to note that much of this may always be independent – I think there is a lot of room for the theatre community to facilitate as well. And, happily, I thin this is starting to happen – for instance it isn’t uncommon for a theatre to have a blog (even if it isn’t updated much), or to have a facebook group. The issue that I see with what they are doing is that it isn’t kept up to date enough, and it isn’t done with the full authority behind it so it looks limited. But at least it is something – and I will continue to anticipate future developments.
Wednesday, May 14, 2008
Tuesday, May 13, 2008
At any rate I think that a successful TD must have ability and desire to tinker, think outside the box, and play around with ideas and odd parts. And the ability to go to an event like that one discussed in the article sounds like great fun!
Monday, May 12, 2008
Besides having a wide variety of historical information, the book includes lots of illustrations, and patent drawings. It’s a worthwhile read.
Friday, May 9, 2008
While it isn't immediately relevant to technical theatre, i think its still relevant for most people who work in the theatre. Why? Because we typically work in not-for-profit situations, innovation is necessary and important for keeping theatre relevant, and the art form must speak to today's relevant issues to name a few reasons.
The site offers podcasts of discussions and talks with the mission of delivering information to those who wouldn't otherwise be able to listen and learn to current important thought leaders.
Besides being an interesting site, I think its an interesting concept. There is a change occurring in media from a print based to a video and even purely audio based experience. I'll admit that I like to read the news - not listen to a pod cast - or watch videos of it online, but in the last year or so the increased amounts of video news has seemed to increase exponentially. However, I think video and podcast can be very useful, and think that there are very useful applications for these resources that should be further explored.
Thursday, May 8, 2008
Wednesday, May 7, 2008
Tuesday, May 6, 2008
In the Jan 2002 issue of Remodeling there is a short article that I thought was interesting:
“Six Tips to Boost Referrals”
- Create a detailed spec sheet. Spell out the scope, define finishes
- Keep the Job Site Safe and Clean
- Project a Professional Image
- Follow up
I read an article in an old edition of Remodeling (Jan 2002) called “Be Ready for Change Orders” that discussed these issues a little. He talks a little of the problems: difficulties in getting sign offs and time that it takes to create the change order, and order materials. Also, change orders may not benefit from bulk pricing that the original job may get. I thought two things the author, Walt Stoeppelwerth, mentioned was to not just say as necessary – Include an amount, and don’t just sat match existing – qualify the match, for instance: “match existing as closely as possible from existing local sources of supply”.
I think communication is the biggest part of the process – certain problems and conditions cannot be predicted from the beginning and can be charged via change orders. Also upgrades and options can be offered. Sometimes these can also be allowances – so that an actual amount can be billed at the end, or an adjusted amount can be quantified later in the process once more detailed information is available.